South Africa


Our philosophy is clarity, efficiency and personal service. There are no hidden costs, no if’s or but’s.

Our South African operations are made up of three separate business entities, respectively trading in wool brokering, wool buying/trading, as well as the home and décor market.

Segard Masurel Wool Brokers is the newest company in the Segard Masurel Group. Established in 2009, Segard Masurel Wool Brokers has quickly grown to become the 3rd largest broker in the South African wool industry.

Segard Masurel South Africa, the buying company, was established in SA in 1948 and is part of the long-established and internationally respected Segard Masurel group – also established in Australia, New Zealand and Europe. Through our wool broking arm, and our international trading division, we are able to follow and control the wool process literally from the sheep’s back up to first stage production.

Fibre4Design provides a unique service to supply wool tops to our country’s growing home and decor based industries, who transform the fibre, making unique and bespoke products.

Segard Masurel Wool Brokers

Through the broking division we offer South African wool farmers in-depth analysis of their clips, as well as providing information and insights into global trends in the wool industry. We offer assistance with shearing, and we also provide the wool farmer with two options for marketing wool – either through the auction system, or via our direct buying scheme.

At Segard Masurel Wool Brokers we pride ourselves on personal service at the most competitive cost to wool farmers in South Africa, no per bale handling fees and no binning fees. We are the only group in South Africa that are involved from an on farm level through broking and buying and the processing of wool into tops for sale into the international market.

Segard Masurel South Africa

We supply wool to topmakers, spinners, weavers and garment manufacturers.

We are proud to be able to provide genuine, full and verifiable traceability for non-mulesed wool tops on demand : we created Abelusi Wool.



From left to right : Wikus Dreyer, Daron Von Greunen, Jacques Le Roux, Christine Taylor – Segard Masurel South Africa

From left to right : Marina van der Merwe, Chrisna Coetsee, Clarence Friskin, Nomfezeko Sombalo, Henfred Linde, Hein Stander – Segard Masurel Wool Brokers


Seasonal greetings

With deepest grattitude, we would like to thank you and wish you merry christmas and happy new year

Segard Masurel introduces Abelusi Wool

Segard Masurel is uniquely positioned in the SA wool industry, with both brokering and buying operations. Together with the  Segard Masurel international companies and our strong relationships with service providers in combing, spinning and weaving as well as...

Segard Masurel Wool Brokers (Pty) Ltd

Admin and enquiries

Marina van der Merwe : 041 451 0481

Delivery Site

4 Bedford Street,
Neave Industrial,
Port Elizabeth

Segard Masurel Wool Brokers (Pty) Ltd

Team Contact details

Port Elizabeth

Clarence Friskin (CEO) : 083 229 7940
Chrisna Coetsee : 072 178 0795

Eastern Cape/Free State

Hannes Esterhuizen : 082 784 9035

Western Cape

Willem Kotze : 071 552 8005


Marquerite Marais : 082 381 7844

Auditing/Marketing :

Henfred Linde : 072 805 0567

Segard Masurel South Africa (Pty) Ltd

PO Box 7488 – Newton Park
Port Elizabeth 6055
Office: +27 41 451 0481